Who is Nikhita Matania?
Nikhita Matania is a fashion designer from India who is also the founder of Aureyaa, which is an upmarket ethnic and Indo-western fashion label for women. She holds a Master’s degree in Fashion and she launched the Aureyaa brand with a vision of blending Indian culture with contemporary fashion. The label features graceful and comfortable designs along with great details.
Aureyaa is taking off from the city of Mumbai and plans to venture out across the nation before expanding globally. Its ideology revolves around offering fashion designs that can make women confident and beautiful. The idea of the brand is “Tradition, beautifully reimagined.”
Early Life
Nikhita Matania was born on 2 January 2003 to her parents, Sanju Devi Matania and Naresh Kumar Matania. Nikhita holds a Bachelor degree in fashion designing from Aesthetic institute of design, Raipur, Chhattisgarh. Nikhita's educational background includes a Master’s in Fashion from NIF GLOBAL, Andheri West, Mumbai, which helped build her foundation as a fashion designer.
Career
Nikhita Matania is a fashion designer who has founded Aureyaa, a high-end brand for ethnic and Indo-western fashion for women. Aureyaa was founded with the objective of blending traditional Indian grace with fashion.
The brand is meant for the modern Indian woman, who is fashion conscious and elegant. The collection at Aureyaa is versatile and meant for festivals, celebrations, and every day usage.
Aureyaa focuses on quality, comfortable silhouettes, elegance and attention to detail. The brand is making its first steps from Mumbai, with an objective of expanding all over India and eventually international markets.
Education
Nikhita Matania has a Master’s in Fashion. The name of her school, college or university is not publicly available.
Family and Affairs
Nikhita Matania prefers to keep details about her family and personal relationships private.
Achievements
• Founder of Aureyaa, a premium women’s ethnic and Indo-western fashion brand.
• Holds a Master’s in Fashion.
• Started Aureyaa from Mumbai with a vision to build a wider fashion brand.
• Developed a fashion concept combining Indian traditional aesthetics with contemporary designs.
• Built a brand philosophy centred on confidence, comfort and elegance.
• Showcased at WORLD DESIGNING FORUM WITH KDCI 2022
• Showcased at WORLD DESIGNING FORUM WITH KDCI 2023
• Showcased at TASSEL RUNWAY 2024- DENIM DREAMS AND METALLIC GLEAMS
• Showcased at INDIAN COUTURE LEAGUE-2024
• Showcased at INDIAN COUTURE LEAGUE AT LOVELY PROFESSIONAL UNIVERSITY 2025
• Showcased at THE GRADUATE SHOW 2025 BY NIF GLOBAL
• Showcases at NATIONAL HANDLOOM DAY 2025
Lifestyle
She is a fashion designer and an entrepreneur whose career is geared towards building Aureyaa as well as their ranges of clothes. The company specializes in providing fashionable outfits for women for festivals, special events, and outings.
Trivia and Facts
• Nikhita Matania is the founder of Aureyaa.
• She is a fashion designer with a Master’s in Fashion.
• Aureyaa is a premium women’s ethnic and Indo-western fashion brand.
• The brand combines traditional Indian elegance with contemporary fashion.
• Aureyaa is designed for the modern Indian woman.
• The collections are intended for festivals, celebrations, occasions and everyday outings.
• The brand focuses on quality, comfort, elegant designs and attention to detail.
• Aureyaa is starting its journey from Mumbai.
• The brand aims to expand across India and eventually internationally.
• Aureyaa’s brand thought is “Tradition, beautifully reimagined.”
• The brand aims to make women feel confident, comfortable and beautiful through fashion.