motorola announced the launch of its special edition – motorola edge 30 fusion inthe stunning Pantone Color of the Year 2023, Viva Magenta – the world’s first smartphone to do so!
For more than 20 years, the global experts in color consistency and accuracy at the Pantone Color Institute™ have announced the Pantone Color of the Year to highlight the symbolic nature of color while illustrating how our color choices reflect what is happening in our culture at a particular time. The Pantone Color of the Year is selected by analyzing global trends and themes throughout the year and considers all aspects of society from fashion to marketing, social media and even politics.
In our globally-exclusive partnership with Pantone in the smartphone category, we’ve seen how technology and color can intertwine to provide a vessel of expression, fostering creativity and unlocking immersive experiences along the way. To further this mission, we are introducing a special edition of the motorola edge 30 fusion in the Pantone Color of the Year 2023, PANTONE 18-1750 Viva Magenta, a fearless hue that writes a new narrative.
Bollywood celebrity Mrunal Thakur also expressed her love for the colour and the design of this premium smartphone. She was ecstatic about how this phone is a perfect example of tech meeting fashion and was glad for being able to have a hands-on-experience with the trendiest smartphone in town. She feels it to be the perfect device that suits her style and personality.
Expressing her delight on the motorola edge 30 fusion in Viva Magenta, Bollywood celebrity Mrunal Thakur said, “It feels great to see a smartphone brand coming up with something so high on fashion and trend. The motorola edge 30 fusion in Viva Magenta looks uber stylish with that leather finish at the back and trendy to carry with almost all that one wears. Getting a hand-on experience with this device has given my styling an edge, making something as important as your smartphone a fashion accessory or I should call it a fashion statement.”
Motorola’s exclusive, global partnership with Pantone in the smartphone category makes it the only smartphone manufacturer to launch a device in the Pantone Color of the Year 2023, allowing consumers to explore, create and break boundaries through technology.
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Availability & Pricing
The stunning motorola edge 30 fusion will be available in the limited-edition Pantone color of the year 2023 – Viva Magenta, along with the existing color variants of Cosmic Grey and Solar Gold.
The motorola edge 30 fusion in Viva Magenta will go on sale starting 12th January, 3PM exclusively online on Flipkart and Motorola.in.
The smartphone will also be available at retail, exclusively in Reliance Digital stores.
Launch Price: Rs. 42,999
Exclusive Offer Price: Rs. 39,999
Additional Discounts & Offers:
- Rs. 3,500* Instant discount / Cashback on IndusInd bank credit card EMI transactions – making the effective price of the device just Rs. 36,499
- Rs. 7,699* worth benefits from Reliance Jio