According to her LinkedIn profile, Rida studied at Garden City University between 2016 and 2019. She developed her career as a professional emcee while studying and has described the microphone as one of her closest professional companions. Her profile mentions around 400 hosted shows.

Her early career was not limited to social media. She worked as a model and event host before becoming a full-time digital creator. Famous Birthdays also describes her as a creator known for motivational videos, self-reminders, stereotype-breaking content and messages encouraging women to become more confident.

Rida's personal journey has often focused on independence and challenging traditional expectations. In an interview with YourStory, she discussed the difficulties she faced while trying to move from Coorg to Bengaluru for higher education, including financial challenges and family concerns. She took an education loan to pursue her studies and eventually built a career that allowed her to become financially independent.

Her digital career has grown considerably, with her Instagram account crossing 1.6 million followers. In May 2026, she made her Cannes red-carpet debut at the 79th Cannes Film Festival, appearing in a custom Nikhil Gajare gown.

Rida is now also part of The Traitors Season 2, hosted by Karan Johar. The second season premiered on August 13, 2026, with Rida among the 21 contestants.