Meet the founders behind Inhale Pure, India's first portable oxygen brand and the audacious bet they're making on a problem no one else dared to solve.
Every morning, roughly 600 million Indians step outside and fill their lungs with air that is, by international health standards, slowly killing them. The AQI readings scroll past on weather apps - 180, 240, 310, numbers that have become so routine, most people have stopped reading them. India holds 14 of the world's 20 most polluted cities. This is not a statistic. It is the backdrop of daily life.
Vedant, Jashwanth, and Chinmay - looked at that reality and asked a question almost no one else had: what if you could carry clean air in your backpack?
The idea nobody else was building!
Inhale, India's first ever portable oxygen brand with signature aromas. A 5L can of 95% pure oxygen, available in two aromas & one natural oxygen: Filter Coffee, Himalayan Breeze, and Natural. Compact enough to fit in a gym bag or laptop backpack. Over 60+ quick inhalations per can. Manufactured in a US FDA approved facility not as a boast, but as a baseline.
"We didn't want to build a product that felt medical or scary," says Vedant, entrepreneur and co-founder. "We wanted it to feel like something you reach for naturally the way you'd grab a bottle of water. Breathing well shouldn't be a luxury. It should just be normal."
The product was developed under mentorship of VJTI, one of India's most respected engineering institutions, giving Inhale a guidance that is as much about rigorous science as it is about lifestyle appeal.
Jashwanth - Actor, social media personality, and winner of Splitsvilla X5
Jashwanth says. "I wanted to build something that actually matters. Something that, ten years from now, people will say that changed how we live. Air pollution isn't a niche problem. It's everyone's problem. That made this easy to say yes to."
Chinmay, the third co-founder, brings operational sharpness to the trio - the kind of relentless focus on execution that turns an idea with good intentions into a product that actually ships.
What Inhale actually does & who is it for?
Inhale is not medicine. It is a performance and wellness tool for people who are already paying close attention to how their body runs.
The gymgoer who hits a wall mid-session. The morning runner in a city where the AQI reads 200 before 7 AM. The office professional who spends eight hours in a sealed, air-conditioned building and wonders why they feel foggy by noon. The trekker ascending altitude. The traveller stuck in recycled cabin air on a long flight. For all of them, Inhale offers something straightforward: fresh breath of 95% pure oxygen at exactly the moment they need it.
The science is not new. Supplemental oxygen has been used by mountaineers, pilots, athletes, and hospitals for decades. What Inhale has done is make it portable, pleasant, and approachable for the everyday Indian.
Normalising Clean Air - One Breath at a Time
The mission, the founders say, is not to alarm people about pollution. The data already does that. It is to make reaching for clean oxygen as instinctive and unselfconscious as reaching for a bottle of water.
Chinmay noticed something telling during the early days of building Inhale. "I'd watch people around me in the gym, in meetings, on morning runs visibly struggling. Yawning constantly, losing focus, feeling heavy. And none of them connected it to the air they were breathing. We've been conditioned to accept that feeling as normal. It isn't."
What Inhale delivers is 95% pure oxygen compared to the 21% found in regular ambient air. That difference is not a minor upgrade. Oxygen is the fuel that drives every cell in your body. More of it, delivered directly, means faster muscle recovery after a hard workout, sharper cognitive function during a long meeting, reduced fatigue on a high-altitude trek, and a genuine sense of reset in the middle of a polluted, exhausting day. Athletes have known this for decades. Inhale makes it available to everyone else.
Proudly India's First.
Building a category from scratch in India is both an opportunity and a challenge. There is no established consumer behaviour to tap into, no shelf they can slide next to a familiar competitor. Inhale is the shelf.
For Chinmay, Jashwanth, and Vedant, that is not an obstacle, it is the entire point. The founders who define a category own it. And in a country of 1.4 billion people, most of whom live in cities that rank among the world's most polluted, the addressable need for what Inhale offers is not a niche. It is a nationwide condition.
"We are not selling a product," says Jashwanth. "We are starting a habit. And habits, once they start, don't stop."
Inhale is available now. Because the air outside isn't waiting
Inhale - India's First Portable Oxygen Brand
95% Pure Oxygen | US FDA Approved Facility | Mentored under VJTI | 60+ Inhalations per Can
