’12th Fail’ Starring Vikrant Massey Earns Rs 13 Crore at Domestic Box Office in 7 Days

Positive Word-of-Mouth Propels Steady Performance of 12th Fail

Attention India
2 Min Read

3 November 2023, Mumbai: Despite facing a dip in collections throughout the week, ’12th Fail,’ featuring Vikrant Massey, has managed to amass approximately Rs 11.74 crore nett at the domestic box office in just seven days. The film’s positive word-of-mouth publicity has played a crucial role in its success.

’12th Fail’ vs ‘Tejas’: A Tale of Contrasting Fortunes

In contrast to ’12th Fail,’ Kangana Ranaut’s ‘Tejas’ has experienced a significant drop in numbers, collecting only Rs 5.15 crore in its first six days. The film’s performance has been overshadowed by ’12th Fail,’ further highlighting the divergent fortunes of these two releases.

Vikrant Massey’s ’12th Fail’ Rises Over the Weekend

’12th Fail,’ starring Vikrant Massey, witnessed an increase in its box office collection over the weekend. The film initially garnered decent numbers, and with positive word of mouth, it earned around Rs 11.74 crore nett in just six days.

A Steady Performance for ’12th Fail’

Despite a dip in collections during the week, ’12th Fail’ maintained a steady performance at the box office. It continued to attract audiences, and on Thursday, it achieved an occupancy rate of 12.70 percent, adding Rs 1.40 crore to its total, which now stands at Rs 13.14 crore nett.

Vidhu Vinod Chopra’s Ambitious Project

Director Vidhu Vinod Chopra considers ’12th Fail’ to be an important film, emphasizing its significance in today’s times. The ambitious project has received his unwavering commitment to its success, and he sees it as an integral part of his life and cinematic journey, regardless of commercial considerations.

By Yashika Desai

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